Is everyone aware that professional coaching is no different from any other small business. To find success you still have to actually do the work that other small business owners do who are successful.
1) Have a well thought out and well implemented marketing plan
2) Use strong sales skills. And selling a serviced is not like selling a product.
3) Have an understanding of running a company and keep track of your finances
This came up in discussion at our Heartland Coaches ICF Chapter meeting last week. What are the differences between coaching, consulting and counseling? And are you prepared to easily explain them to interested prospects. If you can’t explain it and have a clear understanding then it’s time to take a crash course.
